Course curriculum

    1. Connecting with Customers

    1. PL1a: Introduction - Customer Personas

    2. PL1b: Article - How to Make a Customer Persona

    3. PL1c: Achievement - Create Your Own Customer Persona

    4. PL1d: Optional - Watch Me: Make a Customer Persona

    5. PL1e: Optional - Advanced Instructions

    6. PL1f: Rating and Reflection

    7. PL1g: Submission - Get Feedback on Your Persona

    1. Purple Accountability Check-In Instructions

    1. PL2a: Introduction - Customer Journey Map

    2. PL2b: Article - How to Make a Customer Journey Map

    3. PL2c: Achievement - Create Your Own Customer Journey Map

    4. PL2d: Optional - Watch Me: Make a Journey Map

    5. PL2e: Optional - Advanced Instructions

    6. PL2f: Rating and Reflection

    7. PL2g: Submission - Get Feedback on Your Journey Map

    1. PL3a: Introduction - Customer Objections

    2. PL3b: Article - How to Address Customer Objections

    3. PL3c: Practice - Identifying Objection Types

    4. PL3d: Achievement - Addressing Objections

    5. PL3e: Example - Customer Objections

    6. PL3f: Optional - Advanced Instructions

    7. PL3g: Rating and Reflection

    1. Purple Live Session Instructions

About this course

  • 30 lessons
  • 0.5 hours of video content